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Consumer habits in the digital media space

  • Metaadatok
Tartalom: http://real.mtak.hu/66620/
Archívum: MTA Könyvtár
Gyűjtemény: Status = Published

Type = Article
Cím:
Consumer habits in the digital media space
Létrehozó:
Kovács, Éva
Kiadó:
Akadémiai Kiadó
Dátum:
2013
info:eu-repo/date/embargoEnd/2033-04-30
Téma:
TA Engineering (General). Civil engineering (General) / általános mérnöki tudományok
Tartalmi leírás:
Earthquake-like changes of digital consumption had shocked the mediacommunication in last decade not just homeland, but worldwide as well. The generation of linked, content-driven models destroyed the convenient usage of people-meters, and statistics-based mass media business models. Commercial media have started adapting to these new challenges but the public communication services are still in struggle. The new ways of public communication would be highlighted.
Nyelv:
magyar
Típus:
Article
PeerReviewed
info:eu-repo/semantics/article
Formátum:
text
Azonosító:
Kovács, Éva (2013) Consumer habits in the digital media space. Pollack Periodica, 8 (1). pp. 189-197. ISSN 1788-1994
Kapcsolat:
https://doi.org/10.1556/Pollack.8.2013.1.17
Létrehozó:
info:eu-repo/semantics/embargoedAccess