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Kapcsolat
Consumer habits in the digital media space |
Tartalom: | http://real.mtak.hu/66620/ |
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Archívum: | MTA Könyvtár |
Gyűjtemény: |
Status = Published
Type = Article |
Cím: |
Consumer habits in the digital media space
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Létrehozó: |
Kovács, Éva
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Kiadó: |
Akadémiai Kiadó
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Dátum: |
2013
info:eu-repo/date/embargoEnd/2033-04-30
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Téma: |
TA Engineering (General). Civil engineering (General) / általános mérnöki tudományok
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Tartalmi leírás: |
Earthquake-like changes of digital consumption had shocked the mediacommunication in last decade not just homeland, but worldwide as well. The generation of linked, content-driven models destroyed the convenient usage of people-meters, and statistics-based mass media business models. Commercial media have started adapting to these new challenges but the public communication services are still in struggle. The new ways of public communication would be highlighted.
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Nyelv: |
magyar
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Típus: |
Article
PeerReviewed
info:eu-repo/semantics/article
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Formátum: |
text
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Azonosító: |
Kovács, Éva (2013) Consumer habits in the digital media space. Pollack Periodica, 8 (1). pp. 189-197. ISSN 1788-1994
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Kapcsolat: |
https://doi.org/10.1556/Pollack.8.2013.1.17
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Létrehozó: |
info:eu-repo/semantics/embargoedAccess
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